Black Friday Sale

Shop All Black Friday Superdeals

This Black Friday at Swanndri, we're taking 20% off storewide, with selected Black Friday Superdeals at 50% off in store and online. There’s never been a better time to stock up on Christmas gifts, with Swanndri undies, picnic blankets, jandals and more of your favourites at 50% off.

You can also pick up a great Black Friday deal at our Hornby DressSmart Outlet, with at least 50% off all clearance products – or shop the outlet sale online.

Our Black Friday sale and Superdeals must end on the 30th November. Stock is limited this year, so shop now and get sorted for Christmas! 


A summer must-have, the Swanndri ‘Swanndal’ is a super comfy jandal (or "thong" if you're Aussie) with a printed check inner sole and shaped textured footbed. They come in our classic red and blue check, with sizing that caters for men and women.

Picnic Blankets

Our picnic blankets are an excellent gift – they're great to have in the car for those impromptu summer picnics. Made with water-repellent fleece, the waterproof backing will keep you dry at the beach or park, and the design makes them easy to fold up and carry.


Our classic bush shirt, made for kids! The Brixton is based on our adults' Ranger bush shirt, and is perfect for kids who love to get outdoors. Made from sustainably sourced and renewable New Zealand wool, it’s good for the kids and for the planet.


When you just need to get the job done, our Bendigo shirt is your go-to. The half placket design means the buttons stay out of the way of the workbench, and the generous cut allows airflow around your body. Made from 100% cotton, it's a durable and breathable work shirt.


Our most popular item at Christmas, our Swanndri undies are made with 95% cotton and 5% elastane for comfort and stretch, with a wide Swanndri waistband. Available in three colours, they're a fan favourite for good reason – if you haven't tried them yet, now's your chance!

All Superdeals

Find all our 50% off Superdeals in one place, form Undies to Swanndals and more.

Get at least 50% off Outlet products

Black Friday sale on now: 50% off Superdeals & 20% off everything else. Offer ends 30th November, while stock lasts. Terms & Conditions apply.